Ivy4Evr - an interactive, SMS-based drama for teens, created and written by Blast Theory and Tony White, and commissioned by Channel 4 Education. It deals with areas such as drugs, alcohol and sexual promiscuity in a teen context. Ivy4Evr will be entering an exclusive 50-person trial soon, before going into a 5,000 person pilot later this year.
Young people aged 14-17 are encouraged to visit the website, www.ivy4evr.co.uk from next week, where they will be able to find out more about the project and also register to play. The project is also on Facebook - just search for Ivy4Evr.